Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 947

Deprecated: preg_replace(): The /e modifier is deprecated, use preg_replace_callback instead in /home/samsongli/meirendaddy.com/blog/wp-includes/kses.php on line 948
December 9, 2008

最近facebook的托儿到处都是,看到最多的论据是:cnn怎么赚钱,facebook就怎么赚钱。还有人说,反正人多肯定就会有生意。

但是同样的论据也可以反过来说。比如:BBS怎么不赚钱,facebook就怎么不赚钱;或者说,酱油店人多,但是酱油店也就是赚点酱油钱。

Facebook的粉丝们肯定不乐意了:我们facebook是实名制呀,我们facebook是有魔力的SNS呀。

我这里先问一个问题:google是怎么赚钱的?

“广告!”我听见有人大喊。但是CCAV也有广告,新浪也有广告,天涯也有广告,为什么他们都没有google成功?

“因为google流量大”我又听见有人说。但是google adword是要点击才能给google带来收入,CCAV他们的广告,把我眼睛闪花了就能带来收入,为什么google的用户就愿意去点呢?点击不是比什么都不干还麻烦么?一万个CCAV的用户,都能给CCAV带来收入,一万个google用户,只有10个愿意去点广告,为什么google还那么有钱?

这里面,有个用户心理的问题。

Google的用户是来搜索的,搜索的用户,有很多是上网买东西的,搜索是为了找到更便宜的,或者更合适的东西。而adword根据用户的兴趣,提供的相关广告,其实对用户来说,也是搜索的结果。所以用户愿意去点击。另外,由于google的努力,google的用户倾向于信任google的结果,所以google的用户愿意去查看adword的内容,从而为google带来收入。

而facebook呢?上facebook的用户,有多少是去找东西买的?有多少是信任facebook的?Facebook那么烂的响应速度,那么廉价的界面,facebook提供的广告有多少人愿意信任?

那么,facebook上的朋友提供的广告或者推荐,用户会去看吗?用户在对某种产品或者服务不了解的时候,是更信任专家的话,还是更信任整天跟自己混的朋友的话?

所以说,facebook的用户从一开始,就不是带着购买的欲望来的;另外,facebook的朋友关系,也不能满足对用户对商品信息的需求。Facebook有流量,但是这种流量是低质量的流量,虽然由于实名制的因素,这种流量质量比BBS要高,但是未必有email的质量高。

Email赚钱么?

//出差带的笔记本居然不能装中文,只好连回美国去写中文。苦笑

7 Comments »

  1. 不是所有的广告商都是直接卖东西的。

    同理,不是所有点击广告的用户都是要买东西。

    Comment by yule — December 10, 2008 @ 9:46 am

  2. 不赞成所有观点,按照上述思路且有道理。

    facebook定位是通讯录,更让人联想腾讯。

    Comment by kay — December 10, 2008 @ 11:00 am

  3. 联系了行业本质!
    就像分钟为什么做电梯液晶赚钱,但做超市液晶是个蠢主意一样。

    Comment by Q — December 10, 2008 @ 11:30 am

  4. 我的看法类似。

    不过,除了一点。

    facebook上的朋友提供的广告或者推荐,用户会去看吗?用户在对某种产品或者服务不了解的时候,是更信任专家的话,还是更信任整天跟自己混的朋友的话?

    1,在专家不可信任的情况下,朋友中的这方面的专家更值得用户去考虑。比如,我经常给朋友推荐各种软件。
    2,朋友间的沟通,是鲜活的。是人和人的沟通。不是google的单向传播。
    3,google和其他所有值钱的工具一样,最大价值,在于帮助你买到你想要的。非死不可也有这方面的价值。

    Comment by itispeng@gmail.com — December 10, 2008 @ 7:37 pm

  5. [...] 感谢keso找到的这篇“社交网站不是盈利商务”,在这篇文章里我不仅发现其他人也持有类似我对SNS的看法:巨大流量和低下的转化率;注意力的方向;还有就是对SNS这种墙内花园模式的反叛。 [...]

    Pingback by 美人她爹 » 柯立芝效应和墙内花园 — January 23, 2009 @ 12:59 am

  6. [...] 为什么说非死不可的模式有问题2008/12/09 [...]

    Pingback by 美人她爹 » 还是关于网络身份和信任 — May 29, 2009 @ 6:19 am

  7. If you have two SIM cards and you’re looking for a phone that supports dual SIM, then the Mate 7 offers this option. If you’ll buy the iPhone 6 Plus, you’ll need a secondary phone for the other SIM card.

    Comment by cool iPhone 6 plus cases — January 4, 2015 @ 7:24 am

RSS feed for comments on this post. TrackBack URI

Leave a comment 说两句吧